Sony PlayStation - Sorcery / The magic wand / Rat - (2012) :30 (The Netherlands)

Director Jeff Low from biscuit filmworks UK shot this advert for Sony PlayStation Move. A videogame-playing preteen is transformed into a rat who unleashes the power of the "magic wand" controller that accompanies the new game "Sorcery." I wish I could turn some of my co-workers into a chunk of cheese.

Agency - 180 Amsterdam Agency Producer - Susan Cook Art Director - Ed Ryder Copywriter - Bryan Stewart Production Company - biscuit filmworks UK Director - Jeff Low Prod Producer - Kwok Yau Executive Producer - Orlando Wood Post - Glassworks Amsterdam Edit - Work Post

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Great video :)