Müller FRijj’s latest integrated campaign, aims to shake up the ready-to-drink milkshake category with a healthy hit of chaotic
Public, the platform for long-term investing, has announced a new brand campaign with the tagline: “Investing for those who take
This campaign will put you to sleep (and it’s supposed to). “InsomniAds,” the latest creative extension of Sinai Health
The agency who does Svenska Spels Trisslotto outdoor campaign has bet on using irregular types of posters to get attention. That doesn't always work though - last one I saw was a plastic one, shaped as if it was "swelling" placed on the outside of regular backlit busposters. However, there was an old poster underneath it so when it lit up at night you could not read it. I missed photographing that one, but I found this one yesterday. Looks like it's ten minutes away from blowing off and causing havoc as it flip-flopped in Malmö's notorious winds. Moral of the story, when doing something unusual, make sure it works. (closeup inside)
