branding

Motorola - The Batwing "M" is ready for summer - promos (2022) France

Motorola and its agency heaven surrounded themselves again with digital artists to express the diversity of interpretations of their new slogan, “T’as
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Ad Stars Rebrands Itself to ‘Mad Stars’

South Korea’s Ad Stars award show has rebranded itself as “Mad Stars” the organization announced today.

And That’s A Wrap...SpeedPro Transforms Viral TikTok Sensation and Local Chef’s Food Truck  

SpeedPro accelerates business with creative branding solution for local entrepreneur
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Flamin' Hot Lies

In the 1959 Alfred Hitchcock movie North By Northwest Cary Grant plays an advertising executive caught up in a web of espionage and intrigue.
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Wu-Tang and Steak-umm: A tale of two brands

While every last brand and their mother has jumped on the repetitive k e e p y o u r d i s t a n c e bandwagon, some are doing so in a relevant way
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This agency created a brand identity based on the sticky note

Creating a compelling new identity - the logo, typography, colour palette, visual style, signifying images - it's hard stuff.
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Maytag Gets Dooced

More weeks-old ad news. Kind of. Web 2.0 news? Social media news?
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Interactive Mole Infiltrates Crispin Porter + Bogusky

I just want to say hello to you all and thanks to Crispin Porter + Bogusky (CPB).
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Church of Sweden re-brands its 4.000 sub brands

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A Holiday Lesson In Branding

Is nothing sacred? Brand Channel offers up a case study and the idea that we could all take a page from Santa's book. Happy Holidays!
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Naomi Klein takes on brands and the "American dream" in No Logo

As an advertising student or a person who works in advertising, you need to know how the other half lives.
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