There's a lot going on in this spot including a woman yarn bombing with her friends, a guy setting up a po-pup barber shop, and a filmmaker shooting the Toyota with some light painting effects. Somewhere in all of this action is the 2017 Corolla but everything else in the spot is more interesting. Even yarn bombing.
Client: Toyota
AGENCY: Burrell Communications / Chicago
EVP/CCO: Lewis Williams
Producer: Shirley Portee
GCD: Lisa McConnell
ACD: Winston Cheung
PRODUCTION COMPANY: The Cavalry / LA
Director: Deluxe
Producer:Alexis Seely
EDITORIAL COMPANY: The Colonie / Chicago
Creative Editor: Bob Ackerman
Assistant Editor: Graham Chapman
Finishing: Tom Dernulc
Assistant Editor: Ben Pokorny
Design: Lyndsay McCully
Executive Producer: Mary Caddy
COLOR CORRECTION/TELECINE COMPANY: Fieldworkers Club / Chicago
Colorist: Fred Keller
AUDIO + SOUND DESIGN COMPANY: CRC (Chicago Recording Company) / Chicago
Mixer: Ian Scott
Sound Designer: Ian Scott
MUSIC COMPANY: Yessian
Composer: Mike Dragovic / Michael Yessian / Brian Yessian