Finding the right job is just like finding parking. Except it isn't really.
University of Phoenix’s Breaking it Down TV campaign
“Resource/Skyscraper/Parking Lot”
Chief Creative Officer: Pete Favat
Creative Directors: Jose Luiz Martinez and Erik Enberg
Art Director: Jose Luiz Martinez
Copywriter: Erik Enberg
Producer: William Near
Assistant Producer: Whitney Bogosian
Business Affairs: Kim Stevens
Strategy: Amber Finlay and Gabrielle Rossetti
Marketing Producers: Jon Hedlund and Maura Mattoon
Production Company: RSA
Production Company Executive Producer: Tracie Norfleet
Production Company Line Producer: David Mitchell
Director: Pekka Hara
Cinematographer: Claudio Miranda
Editorial Company: Lost Planet
Editors: Hank Corwin, Patrick Fabbrini and Charlie Johnston
Colorist: Mark Gethin
Sound Designer: Hank Corwin, Charlie Johnston and Rex Recker
Music Recording Artist: Air “Tropical Disease” (Skyscraper), Lana Del Rey “Bluejeans” (Parking Lot) Pivot/Amsterdam (Resource)
Sound Engineer: Rex Recker
Visual Effects: MPC
Visual Effects Supervisors: Paul O’Shea and Vicky Osborn
Visual Effects Executive Producer: Justin Brukman
Visual Effects Producer: John Skeffington
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That's great! That means people really enjoy that university. Because if you want so bad a parking lot it means that you would not give up on finding a parking lot and just go home.
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