This is a video for "Million Ways To Live," by Mapei, a Swedish American singer. But it's also the finale of Volvo Trucks' web series #realityroad. To make the video, Mapei rode in a Volvo truck driven by Jens Karlsson who also drove the truck during Epic Split.
The song's bouncy and catchy but the video looks like an adidas Originals spot but with an Equestrian team thrown in for good measure.
Customer: Volvo Trucks
Agency: Forsman & Bodenfors:
Client: Volvo Trucks
Director for "Million Ways to Live" music video: Liza Minou Morberg
Customer responsible Forsman & Bodenfors: Olle Victorin
Art Director Forsman & Bodenfors: Anders Eklind
Copywriter Forsman & Bodenfors: Björn Engström
Copywriter Forsman & Bodenfors: Eva Råberg
Art Director Forsman & Bodenfors: Kim Cramer
Producer: Jasper Lake
Line Producer: Josefin Eriksson
Project Manager: Emma Hägglund
Post Production Producer: Emma Feuk
Photographer: Anders Ekert, Erik Ericsson
Sound: Henrik Pettersson, Philip Lundberg
Editor: I. Bjurenstedt, A. Carlborg, S. Amundsen
Executive Producer: Magnus Gustafsson
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I'm digging it, so where do I buy the
album... eh... truck? Dangit what do I need a truck for?- reply
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