I love this commercial-- the local guy showing you around with all the highlights of Patchogue, none of which include Blue Point Brewery, and yet the Brewery name, logo or product is in every shot.
"Now you flooded it," is classic. Also, cutting him off at the end when the train rolls by.

This is part of a brand refresh, including print and packaging. I didn't realize Blue Point is Long Island's oldest and largest craft brewery.

Client: AB InBev Agency: VSA Partners bob winter, ecd, vsa josh witherspoon, cd, vsa timothy white, cd, vsa evan thompson, writer, vsa katie quinn, designer, vsa denny liu, designer, vsa ashley geisheker, edp, vsa brian billow, director, o positive bob ackerman, editor, the colonie craig sutherland, music+sound

Comments (1)

  • Jay Smith's picture
    Jay Smith (not verified)

    The Patchogue local seems like such a great guy. He reminds me of my best friend (by default).

    Jun 05, 2016

about the author

kidsleepy CD copywriter with 18 years experience who has worked in many cities including New York, Atlanta, Montreal and currently Los Angeles. I snark because I care.