FEMA "Our Home" (2014) 1:00 (USA)


FEMA "Our Home" (2014) 1:00 (USA)

Once upon a time...FEMA's National Flood Insurance Program took a step away from the horrific images flood damage and gave us a lullaby instead. I guess they kind of had to go this route.

Even now when I think of the FEMA and its National Flood Insurance Program, I think of an organization showing up to Hurricane Katrina after the fact, being largely ineffective, and wasting a lot of money. Might as well try to turn the page on that with kid gloves, right?

Client: FEMA/National Insurance Flood Plan
Agency: JWT Atlanta
Group Account Director: Lesley Brown
Account Supervisor: Tessa Rogers
Account Executive: Lauren Geismar
Chief Creative Officer: Perry Fair
Group Creative Director: Lando Ettrick
Art Director: Deb DeWitt
Copywriter: Tiffani Harcrow
Director of Integrated Production: Peter Blitzer
Integrated Producer: Renee Williams
Project Manager: Diana Gomez
Production Company: Elastic
Animator: Headless
Music Composition: Beacon Street Studios

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