Pepsi - One People - (2010) :60 (USA)

dabitch's picture
Posted by dabitch on 2. February 2010 - 9:55

It's official, Pepsi are a bunch a hippies out to save the world. aw, ain't that nice? A mix of people are filmed ad they pass around notes, pour pepsi and generally act all smiles. They are edited onto the same screen, where the end result shows a world globe, a plant growing through each individual filmed square, and a strong message of unity. Created by TBWA\Chiat\Day, Los Angeles the resulting ad is quite catchy.

AGENCY: TBWA\Chiat\Day, Los Angeles
Global Director of Media Arts: Lee Clow
Chief Creative Officer: Rob Schwartz
Group Creative Director: Brett Craig
Interactive Creative Director: Michael Tabtabai
Associate Creative Director: Xanthe Hohalek
Art Director: Dustin Artz
Copywriter: Chris Jones
Managing Director: Erica Hoholick
Account Director: David Dreyer
Management Supervisor: Kristen Latto
Executive Producer/Agency Producer: Anh Thu Le
Assistant Producer: Doris Chen

PRODUCTION COMPANY: Paranoid US
Director: Francois Vogel
Director of Photography: Michael Cleary
Executive Producers: Cathleen O’Conor/Claude Lettessier
Line Producer: Janice Biggs

EDITORIAL: Union Editorial
Editor: Einar Thorsteinsson
Assistant Editor: Daniel Moreno-Luna
Executive Producers: Michael Raimondi/Megan Dahlman
Producer: Joe Ross
VISUAL EFFECTS: Resolution
Sr. Visual Effects Supervisor: Todd Iorio


VFX Artist Amir Qureshi
VFX Artist Seth Silberfein
Compositor Evan Guidera
Compositor Jason Jenson
Compositor John Nierras
Compositor 

Mannix Richenbacher 


MUSIC: The Black Eyed Peas “One Tribe”
MIXING FACILITY: Resolution LA
Mixer: John Bolen

Your rating: None Average: 3.8 (22 votes)
Buffer



Submitted by gottesmd on 11. February 2010 - 21:11.
gottesmd's picture

Holy fucking shit. You've gotta be kidding me.
http://ubergeeek.com/2009/07/05/japanese-music-video-made-only-using-web...

Submitted by dabitch on 11. February 2010 - 23:20.
dabitch's picture

Yep, I was sent a link to that video too. Had this Pepsi ad run on the superbowl we could call it full of re-runs, amirite? Wanna make a badland post about this pairing? What the hell, I'll just embed it here.

Submitted by Kissmekatey on 12. February 2010 - 14:08.
Kissmekatey's picture

What a rip-off!

Submitted by AnonymousCoward on 21. July 2011 - 16:02.
AnonymousCoward's picture

a blew blew whew whew jew

Post new comment

The content of this field is kept private and will not be shown publicly.
CAPTCHA
Yo, are you real or just a figment of spamination?

Adland.tv

Member login

Request new password