ESPN - Animals - print, Brazil

"Forget all that you know about favoritism" - cats vs dogs, wolf vs sheep - you never know who wins.

Nike - Duel - (2009) 1:20 (Brazil)

dabitch's picture
Posted by dabitch on 18. February 2009 - 15:41


F/Nazca Saatchi & Saatchi challenge YOU.

MTV - Old Porn Ménage à trois 1, 2 & 3 (NSFW) - print, Brazil

Loducca São Paulo has somehow found these really really ancient porn images, and use them to advertise the idea of using condoms. I bet they never had that much fun looking for decent stock. ;)

Pepsi - Times Square - (2008) :60 (Brazil)

dabitch's picture
Posted by dabitch on 17. October 2008 - 12:51


Combine Fredrik Bond of Sonny London with Almap BBDO São Paulo and suddenly "Everybody's Kung Fu fighting" over a Pepsi.

MELISSA Shoes - Ultra - (2008) :30 (Brazil)

dabitch's picture
Posted by dabitch on 16. October 2008 - 12:08

Melissa celebrates design when launching their eco-friendly plastic shoes. Ad agency; Casa Darwin - São Paulo

MELISSA Shoes - Zaha - (2008) :30 (Brazil)

dabitch's picture
Posted by dabitch on 16. October 2008 - 11:58

Melissa celebrates design when launching their eco-friendly plastic shoes. Ad agency; Casa Darwin - São Paulo

MELISSA Shoes - Charmed - (2008) :30 (Brazil)

dabitch's picture
Posted by dabitch on 16. October 2008 - 11:58

Melissa celebrates design when launching their eco-friendly plastic shoes. Ad agency; Casa Darwin - São Paulo

Primus Beer - Ocean / Alien attack - print, Brazil

You know, I almost wish that this would happen, just so that the people who assume beer ad targeting needs some bikini-clad women serving the beers (but not drinking any, ever, by the looks of them) could quietly float away with their fantasies and get taken by the ocean and/or aliens. This campaign brought to you by a bunch of dudes at Lew´Lara\TBWA, Brazil.

Editora Referencia - Horse, Robot, ET -print, Brazil

Neogama/BBH, São Paulo, Brazil created this campaign for Editora Referencia (Magazine Propaganda & Marketing) showing ET, Robots and horses reading their favorite mags. Cute.

Note: The magazine's name, "Propaganda & Marketing", literally translates as "Advertising & Marketing".

Brazilian Press Association - Gag - print, Brazil

These posters go with that lovely commercial about the humble comma that I posted last week.

Link to larger file of "Man" - Link to larger file of "Woman"

Banco Real - Seed / Day of the Tree - print, Brazil

Lew´Lara\TBWA - São Paulo published this ad September 21th - the day of the tree.

Folha Top 10's Travel Guides - London, Paris, New York - print, Brazil

dabitch's picture
Posted by dabitch on 29. September 2008 - 12:27

Africa Sao Paulo highlight the world for Folha Top 10's Travel Guides.

Brazilian Press Association - The Comma (2008) :30 (Brazil)

dabitch's picture
Posted by dabitch on 29. September 2008 - 12:22


Africa, Sao Paulo created this ad for the Centennary of the Brazilian Press Association - the Press association know the importance of the humble comma.

Johnson & Johnson Reach - Pig / Chicken - print, Brazil

dabitch's picture
Posted by dabitch on 20. September 2008 - 14:16

Cute clay art direction shows teeth, and extras - because "Your teeth may hide many things." From JWT São Paulo

ING / SulAmerica Health Insurance - Torn money - print, Brazil

dabitch's picture
Posted by dabitch on 15. September 2008 - 17:18

Translation: SulAmerica prevents you from doing the same with the resources of your company
Via MPM Advertising, Brazil demonstrates by tearing money in a double-page spread.

Chevrolet Tracker - Metal / Cardboard / Marble - print, Brazil

dabitch's picture
Posted by dabitch on 9. September 2008 - 13:02

McCann Erickson Sao Paulo demonstrate that the Chevrolet Tracker 4x4 cuts throgh any terrain.

Renault / Renault UV - With you from the start - print, Brazil

dabitch's picture
Posted by dabitch on 2. September 2008 - 14:36

At the center of every business that has grown here, is the Renault. Because it's with you from the start.

Vanish - the Bib tie - print, Brazil

dabitch's picture
Posted by dabitch on 1. September 2008 - 12:25

Euro RSCG Worldwide São Paulo created this fathers day "bib tie" for Vanish. The idea being that you use this bib to protect your tie if mommy (who presumably does the laundry) hasn't heard about the products spot-busting abilities.
Course, vanish will only work on ties that can actually be machine washed in water which, lets see here now... Hmm..... *counts all ties in the closet* Exactly zero ties in this house can be. So while the idea is cute, it fails to talk to any owners of dry clean only ties which I've always assumed is everyone who ever owned a tie. But then, perhaps there are cheap nylon ties out there that can be machine washed? Does anyone know? Bueller?

ASTOC / Brazilian Association of Obsessive Compulsive Disorder - Repetition, print Brazil

ENERGY in São Paulo show what compulsive obsessive disorder is like by repeating the pages of a magazine. (Click image to enlarge)

Bradesco Life Insurance - Because life goes on for those you love. - print, Brazil

Neogama/BBH, São Paulo, Brazil use the common tradition of family names to show that life goes on for your children when you die.

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