Posted by Dabitch on 27. May 2008 - 8:22
From EuroRSCG São Paulo, Brasil comes this print campaign that glows in the dark. When the lights are on you only see half the story, turns the lights off and you'll see what goes on in the shadows.
Geison Genga, Photographer
Daniel Poletto, Art Director
Kleyton Mourão, Art Director
Rodrigo Senra, Copywriter
Ingo Santos, Associate Producer
- Login to post comments
- Send to friend
Related Posts
Posibly Similar Posts
-
said:Oppss, that was that one. Sweden can sometimes be so strange when it come to sensitivity towards...or
-
said:Love the video. I think we need to replace the song with an audio clip from Star Wars. That would...or
-
said:Do you mean "smaken sitter i hålen"? Yeah, covered that one: Jarlsberg "the taste is in the holes"...or
-
said:Apropå Reklamombudsmannen and weirdos asking to ban commercials last week that was a something...or
-
said:The little TV icons everywhere are nice! Comment box text is too large compared to everything else...or
-
said:Swear to god I did make a Kalles-and-Egg-crispbread sandwich after I wrote this post, I wrote "...or
-
said:Nu är jag hungrig...or
-
said:Thanks for that. I like it.or
-
said:RENAULT CLIO COVERS In the launching of Renault Clio 2011 line, NEOGAMA/BBH has created a campaign...or
-
said:RENAULT CLIO LABEL Subscribers of the largest weekly magazine in the country were surprised by the...or
-
said:What does the text say? You've explained the idea in the image, but we can't read it.or
-
said:@nrose totally called it as an award-stuntfor the MDC agency thing yesterday on twitter as well.or
-
said:I'm with you Neo. Award competition of some sort was my first thought too.or
-
said:My money is on a competition. Anyone get close enough to use the QR code?or
-
said:It's Cog with a dog.or
Comments
Don't think I've ever seen glow in the dark ads before. Pretty neat, although this is super creepy (as it is obviously intended to be.) I wonder if Disney is ok with the using all those Winnie the Pooh stuffed animals, though?
There's been glow in the dark ads, but in not for this type of message.