I built this website. From scratch. Including the servers.
Alissa Heinerscheid, vice president of marketing for Bud Light, and the first woman to ever lead the brand explains here reason a bit in this video.
See also Forbes "Bud Light Signals New Era In Marketing"
We're *THIS* close to checking out "an entire cart at a time" as seen in this ad: https://adland.tv/adnews/att-you-willmarket-1994-030-usa
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