I built this website. From scratch. Including the servers.
Well, apparantly VW of the past did sue, see the
Answer Section where National Lampoon savant Mark Simonson says:
That [ad] was in the National Lampoon Encyclopedia of Humor (1973). It's listed in the contents page (under D) as "Doyle Dane Bernbach" and was written by Anne Beatts. If you buy a copy of this issue, you may find the ad is missing. As a result of a lawsuit by VW over the ad for unauthorized use of their trademark, NatLamp was forced to remove the page (with razor blades!) from any copies they still had in inventory (which, from what I gather, was about half the first printing of 250,000 copies) and all subsequent reprints. For what its worth, Ted Kennedy didn't sue.
Odd.
Depends on what we compare it too. Sugar is definatly better for you than any aspartame that leads to the accumilation of formaldehyde in brain, organs and tissue.
I'll take natural raw cane sugar over any toxic shite any day. And honey over sugar. :) Do I eat too much? No, but I also don't drink several gallons of soda nor eat sweets so what the heck, I can have sugar in my coffee. weee! (in fact, I don't drink soda at all. I drink tea, Coffee, mineral waters, fresh juices, and lots of beer. Ha!)
Honestly, so many people (around here in AdLand) are posting comments saying the same thing. Comparing it to the Ogily Cat decapitation ad where the Ogilvy "oh dear, that wasn't meant to be made at all, honestly. That must have jumped off the drawing board, straight into a couple of days of serious (expensive) post production without anyone here knowing about it at all.. " denial only convinced man-on-the-street not the man-in-the-creative dept. Are we the most cynical people on the planet or what?
I wonder about the fact the "we will sue!!" is coming from Volkswagen USA and said to US press (New York Post, AdAge, ETC) but Volkswagen UK - the country where this ad is made remember? - has said nothing of the sort to UK press. Do we have a global courtroom somewhere that I am not aware of? Besides, it just says that they are considering legal action, not that they actually have filed suit. I'll admit that it does grab headlines though.
Jalopniks post about Volkswagen Disavows Suicide Bomb Ad; Viral Marketing Firm Connected has gotten some tidbits muddled. It reads:
According to digital marketing site, Revolution magazine, the ad was produced by boutique agency, Lee and Dan, which created a now infamous European ad for Ford's SportKa.....
The Viral Factory did the Ford Sports Ka work, see the nominations for the viral awards Best Use of Humour category. Sure perhaps Lee and Dan were involved somehow, but if you check their site there is no Ford work on it. If you created the Ford Ka virals (plural), you'd show it off right? Looks like the confusion stems from the
Revolution magazine where they say: "They have worked on a string of legitimate ads including Ford StreetKa".
This is a Ford StreetKa from the Ka family... Neat little topless number, but not the kind of Ka that decapitated that poor cat. ;)
According to AdAge they are already threatening to sue.
VOLKSWAGEN THREATENS LEGAL ACTION FOR HOAX AD
Volkswagen is threatening to take legal action against the makers of a hoax viral commercial featuring a Palestinian suicide bomber driving one of the automaker's Polo cars.
AdAge also mentions Volkswagens "Bollocks" viral from last year, just like caffeinegoddess did.
hehehe, the Art Director selling trash is proving that great packaging really can sell anything... ;)
Ooooh, and the CW selling his life has an old boardgame adverteasing on sale.
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