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MĂŒller FRijjâs latest integrated campaign, aims to shake up the ready-to-drink milkshake category with a healthy hit of chaotic
When I spotted (bad pun intended) Duval Guillaume's new campaign for one second breath mint I was instantly reminded of the Badlander Pore Bore back in 2k. But hey it's been six years I s'pose that now is as good a time as any to revive an old look and call it a "clearly differentiating visual style...." as CD/AD Dirk Domen said to Creativity magazine, even though it isn't. Read more to see the ads and a few more 50's cartoon style ads.
Previous hype on "one second", the world first one second advert, which wasn't the worlds first one-second advert at all.
Agency: Duval Guillaume, Antwerp Belgium, CD/Copywriter: Geoffrey Hantson, CD/Art Director: Dirk Domen, Illustrator: Seb de Roover
PS: you can see the one second advert here.
