Yes, it was a consumer created ad. In fact, the 2 brothers won a million dollars (US) from Dorito's (Frito-Lay) because this ad was considered the most popular! (They appeared on Jay Leno last night).
If you guys think you can do better than this commercial, you should enter this year's contest. Details are at http://crashthesuperbowl.com -- you've got until Monday, November 9th to pull something together. I'm working with Doritos on the contest, so let me know if you have any questions. Thanks!
Really makes me want to get a bag of chips and eat.
Oh wait. It doesn't. Sorry.
- reply
PermalinkMe either. It doesn't "grow the brand" at all. ;)
- reply
PermalinkIs this one of those user generated craptacular ads?
- reply
PermalinkYes, it was a consumer created ad. In fact, the 2 brothers won a million dollars (US) from Dorito's (Frito-Lay) because this ad was considered the most popular! (They appeared on Jay Leno last night).
- reply
PermalinkIf you guys think you can do better than this commercial, you should enter this year's contest. Details are at http://crashthesuperbowl.com -- you've got until Monday, November 9th to pull something together. I'm working with Doritos on the contest, so let me know if you have any questions. Thanks!
- reply
PermalinkYou're working with them on it? In what way? :)
We should probably post more about it now, haven't nudged people since September : Doritos will air three user generated ads during the Super Bowl XLIV - contest opens today.
- reply
Permalink