A homage to small towns everywhere, KIA plays up on the Georgia build site of this car with a very young voice-over who has the perfect southern drawl. As the music swells we finally see what the small town is so proud of, as the KIA Telluride drives through a river with water cascading all over it. Absolutely one of the better ads tonight as the sound execution is top notch. For a moment I even forgot that KIA is a Korean car.
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I actually really liked this one. The emotional play was well directed.
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PermalinkYep. Sound is great too.
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