Kid's meals are nice and all, but it's Valentine's Day tomorrow. And Burger King has something special in mind for all you adults. And by "special," I mean "kinky." Imagine getting an Adult's Meal from Burger King and finding a surprise inside. In the form of an Adult toy. Clever, Clever, they're only available after six for those 18 and up. The meal also includes Two Whoppers, two packs of French Fries, and two beers. Who knows? Maybe nine months from now, the next generation of kids will be there, wanting to have it their way. Leo Burnett Israel: start monitoring this now. You'll want this information for the case study. Trust me.
Advertising Agency: Leo Burnett Israel Chief Executive Officer: Adam Polachek Executive Creaive Director: Ami Alush Copywriter: Oren Ben Naim Art Director: Meital Miller Producer: Menny Zarhia Account Director: Idit Tzukerman Account manager: Esty Sade Account Executive: Laura Zimin