Greyhound Buses launched its first cinema spot, with a Hobbit tie-in. Funny idea-- in every epic all people do is walk or ride horses or ride mythical creatures. But we live in the real world, so we're taking the bus.
Client: Greyhound
Agency: Screenvision
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I was looking for Greyhound mobile booking. Cute. Hulu is using it, 30 sec.
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