Have you ever found things so fluffy and cute and sooo OMG IT'S SOOOO FLUFFY you could just HUG IT TO DEATH? Well, Mentos has an ementicon for that feeling. Go to ementicon to get the whole set. I mean, sure why not, Ikea has emoticons, Coke bought emoticon-URL's. Everyone is on the emoticon revival right now. Come to think of it, there should be an emoticon showing how blasé I am about it all.
Client: Mentos
Ad agency: BBH
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