Mike's Hard Lemonade "Swim up bar" :15 (USA)

MikeHacks, like life hacks, shows you how to do something that supposedly makes life more convenient. In this case, it's putting your Mike's bottles on a floaty raft in your pool.

Client: Mike’s Hard Lemonade
Senior Director, Marketing Activation: Sanjiv Gajiwala
Brand Manager: Anya Dange

Agency: TRIS3CT
Senior Producer: Steven Anderson
Creative Director: Dave Wasserman
Senior Copywriter: Ben Ruggiero
Art Director: Danny O'Connor
Account Director: Aleksa Westwater

Production Company: Über Content
Director: Daniel Strange
Owner/Exec. Producer: Phyllis Koenig
Owner/Exec. Producer: Preston Lee
Executive Producer: Steve Wi