Here's a new viral that was made to help promote Nokia's new E-series Smartphone: https://www.bigcheesememo.co.uk Big Cheese Memo
Not unlike the dynamic of the AveaWorld Mini campaign, you can customize a video message.
The point is that you send the so-called "personal" clip from the CEO to your overworked friends.
The jerkiness of the clip transitions adds nicely to the impersonal irony of the message.
The seeding and tracking are being handled by Rubber Republic. Enjoy!
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