This poster via Philipp und Keuntje, Hamburg was displayed close to Audi dealerships throughout Germany to vividly demonstrate the dangers of blind spots. As a result, the dealerships recorded a noticably higher demand : +35% for the Audi Side Assist.
Agency: Philipp und Keuntje, Hamburg
Ales Polcar : Creative Director
Diether Kerner : Creative Director
Oliver Kohtz : Copywriter
Jan Berg : Art Director
Ales Polcar : Copywriter
Account: Tanja Heier, Fedja Burmeister