What does a lowly facility manager discovers he isn't so lowly after all, thanks to the help of a voice over reminding him he is responsible for bringing internet to remote parts of the world, causing a butterfly effect of greatness. And yes, this is a business-to-business ad. Hilarious and smart. What are you working on today?
BRAND Schneider Electric
BRAND MANAGEMENT
Chris Leong : Executive Vice President, Global Marketing
Yee Thong Wong : VP, Brand and Campaign
Ray Chan : Schneider Electric Global Creative Director
Kate Hames : Global Marketing Lead Project Manager
Laura Johnson Hill : Editor in Chief
AGENCY BETC DIGITAL
AGENCY MANAGEMENT
President BETC Digital: Olivier Vigneaux
Business Director: Genevieve Rauner
Account Director: Danièle Manasseh
Project Manager: Lucie Gillot
CREATIVE DIRECTOR: Ivan Beczkowski
CREATIVE TEAM :
Head of creative group and copywriter: Guillaume Rebbot
Art Director: Alexandre Saad
Head of engagement planning: Sebastien Houdusse
Engagement planner: Kevin Hutchings
TV PRODUCER: Michel Teicher. Nicolas Marie, Germain Robin
PRODUCTION HOUSE : RITA
SOUND PRODUCTION: THE
DIRECTOR Jack Cole
MEDIA PLAN ONLINE