april fools

Save The ICEHOTEL

The local hotspot of Jukkasjärvi, Sweden is in danger. The Ice Hotel is in danger every year as its enemy gets ready to begin war. That's bad.
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Ekstra Bladet April fool joke 2009

How Does Pranking Consumers Affect A Brand?

With April Fools Day around the corner, many companies and brands are undoubtedly preparing to offer up some laughable products and deals for consumer
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Guinness declares it's introducing Guinness White

Good Things Come to Those Who WHITE A pint of the black stuff becomes a pint of the white stuff with the launch of a creamier new version: "Guin
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Google to advertise on the moon

You know it's April 1st when you read a story abut *any* brand branding the Moon. Google plans to brand its logo into the surface of the moon
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Narrowing the Gap

KA She Who Svelte It, Dealt It. Through a underground network of dubious characters and quasi-reliable contacts, adland's sibling site Ad to t
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