I tend to love anything animated but was not impressed by this at all. There are also two lines in the song that bother me.

First: "Yeah, you could ask your mama, but who wants that kind of trauma?" Now, I understand that the United States is culturally different from where I am from, but in what kind of messed up world do you not ask the woman who birthed you advice on everything that has to do with your body - that is like hers? The fact that a brand happily encourages avoiding seeking advice from mothers plain bothers me. I do not think it's wise to normalize seeking anyone-but-your-mamas-advice on private matters. So I'm side-eying the brand for that alone.

Second line, and this is silly but; "it's my body, and it's self-care". Self-care used to be about health and autonomy and actively making your health better or preserving it. Such as being able to check your insulin levels with smart apps so that you can make better informed eating decisions. Or just being able to give yourself insulin. Or staying active and fit to prevent looming health issues.

So yes, I understand that the word now also includes anything that makes people happy. But rebranding grooming to be synonymous with self-care just sounds pretentious to me.