The biting of the medal has become an iconic symbol of victory at the Olympics. Coincidentally, the iconic Chicken McNugget is sometimes used to celebrate life’s smaller victories. Whether you’re a world-class athlete or a child who’s scored his first goal…The greatest victories are celebrated with a bite.
“Celebrate with a Bite” is a nostalgic and spirited celebration of athletic triumph edited by Whitehouse Post‘s Meg Kubicka. The spot takes viewers on a ride through Olympic history, cleverly juxtaposing iconic medal-biting imagery with shots of fans across the world biting into McDonald’s Chicken McNuggets.
Client: McDonald's
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