A computer can tell you how old she is.
It can tell you where she lives.
How big her family is. How much money she makes. Or where she shops.
What she buys. How much she spends.
And what she reads and when she watches television.
But a copywriter like Greta Nissen can tell you what makes her cry. Or laugh. Or buy.
Young & Rubicam likes computers.
Young & Rubicam loves Greta Nissen.