It's weird. The Master Kong brand produces a variety of food products from bottled water to noodles and cookies. Euro RSCG as well as Saatchi work for them. The mistery exec creative director Brad Russell does not exist, but the amount of lions on his cupboard suggest this viral was shot at, and thus probably by a "big" agency. The garden where the 'interview' takes place also looks quite Asian. The featured master Kong looks Thai as do his middle names. The news reader guy looks very, very similar to the guy in the yoga session towards the end of the clip (just before the gorilla). The you tube video is posted by an Andy W Kramer. There is an Andrew W Kramer on facebook with 0 friends (start twilight zone music).
That's what I can deduct so far. So my bet would be EURO, Saatchi, or Ogilvy either in Bangkok, Hong Kong or KL. I love these kind of puzzles on a Friday afternoon.
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Nice to see some truly classic print ads, if only their headlines weren't so vomitatingly pukable. "I have a headache, so I take Advil, so I can do yoga???" Just do the yoga, then you don't need Advil. "I'm sorry, but I can't rescue you from that burning house, I have a headache." This is giving me a headache, where's the advil?
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