Agency: zig
Creative Director: Martin Beauvais
Art Director: Niall Kelly
Copywriter: Geoff Morgan
Agency Producer: Sharon Nelson
Coach: Andy Macaulay
Team Leader: Sheri Hachey
Strategic Planner: Jennifer Breton
Director: James Hayworth
Production Company: UNTITLED - Toronto
Director of Photography: Johnny Cliff
Executive Producer: Tom Evelyn
Editor: Greg Edgar, Panic & Bob Editing
Sound Design: Ted Rosnick, Rosnick MacKinnon Webster
Talent: Dylan Taylor (Best Buy), Matthew Lyons (Customer), Jason Conyers (SOC), Lawrence Cotton (PP), Katie Bergen (SOC)
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