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Vestiaire Collective - Catwalk / Long Live Fashion (2022) :60 (UK)

Honestly, this is the most fun I've had in ages watching an ad. Welcome to the Vestiaire Collective fashion show, where everything is pre-loved. Even the models. Because they are puppets! Yet they do their little thing on the catwalk. Fashion documentarian Loïc Prigent, plays a crucial role in this campaign as he introduces each puppet in this ad, but he's also promoting them on social media, both on his own and Vestiaire’s channels. 
each puppet has a style, and the message that it's sustainable fashion is loud and clear. And great looking. See also the print ads. 

Agency: Droga5 London

Chief Creative Officer - David Kolbusz
Executive Creative Director - Shelley Smoler
Creatives - Ashley Hamilton, Sarah Sutherland
Head of Production – Peter Montgomery
Agency Producer - Jessie Gammell
Assistant Producer - Manon Rees
Joint Managing Director - Rebecca Lewis
Senior Account Manager - Matt Brown

Film Credits

Puppet Makers – Puppets Magic
Production Company - Biscuit Filmworks
Director - Andreas Nilsson
MD / Executive Producer - Rupert Reynolds-MacLean
Producer - Kwok Yau
Cinematographer - Thomas Hardmeierr
Production Designer - Alexis Ross
Stylist - Sam Ranger
Editing Company - The Quarry
Editor - Sam Jones
Post Company - Electric Theatre Company
VFX Lead - Iain Murray
Colourist - Hannibal Lang - BaconX
Sound Company - 750MPH
Sound Designer - Sam Ashwell, Michalis Anthis
Music Supervisor - Soho Music
Music Composer - Murphy / Howard
Vocalist - Elisabeth Troy
Writers – David Kolbusz, Shelley Smoler, Ash Hamilton, Sara Sutherland, Michalis Anthis

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Dabitch's picture

IT WORKED!

Toste's picture

I honestly loved this campaign so much that I want to work on fashion branding again.