Hey-- why bother signing up for the Affordable Healthcare Plan when there's the Luck Health Plan, where you just wing it and hope for good luck??
Client: Get Covered Illinois
Agency: Downtown Partners
Creative Directors: Dan Consiglio, Joe Stuart
Creatives: Diane Kerwin, Rich Black
Producer: Stacy Miller
Director: Brian Billow
Prod. Comp: 59 Films/anonymous
Editor: Gordon Carey/Optimus
Music: stock
Photog: Saverio Trugli
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"You'll be OK probably"
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