This is cute. Instead of delivering expensive gear to people, the french lottery delivers happy people to their expensive dream gear - the house, the fast car and even the hot tub that comes pre-filled with bikini-babes.
Advertising Agency: BETC Euro RSCG, Paris, France
Executive Creative Director: Stephane Xiberras
Creative Director: Olivier Apers
Art Director: David Troquier
Copywriter: Adrian Skenderovic
Director : Manu coeman
Production: Same production
Agency producer : David Green