Speaking of hamfisted public relations, heard the latest in the Diet Coke+Mentos fountain films?
Mentos does the wise thing and announces a "geyser" video contest to ride the wave of the diet coke+mentos fountain phenomenon.
Diet Coke has decided to stop sulking and launched "the Coke Show" on their flash-only site, which is impossible to link to so I won't. Uploading fountain videos there seems more like an afterthought though as there are none there now.
Score:
Mentos A++
Diet Coke: F