I built this website. From scratch. Including the servers.
I think both this ad, and the one from 2012 with Sasha Grey is too clever by half and ends up insulting women despite of itself, since they're cynically going for the "viral point" of porn stars and transexual models. Also, it's tonedeaf when Amazon Eve talks about "women have more clothes to choose from", claiming women have more choices. Clothes, we can choose clothes. That should have ended up on the cutting room floor.
Chocolate is not sex, and neither is chocolate ice cream, but we've been selling chocolate with sex-innuendo and virile men since forever. ;)
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