aw shucks, this is just too sweeeet.
Director: Javier Nir
Agency: Agulla & Baccetti
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aaaaaaw what a heart-spin! Must... buy.. Hellman's.... (and have a son.) ;))
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PermalinkTalk about emotional sell. Really cute.
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PermalinkOh common... this is crap. Typical Argenetina, trying to be over emotional with silly products.
Bet the client loved it.
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PermalinkYes, it's crap that sent every mother running out to buy Hellman's.
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PermalinkWow. Mayo sold by emotions. Well done.
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