France

 
 

Leboncoin "Lilly Allen" (2014) 1:45 (France)

Leboncoin "Lilly Allen" (2014) 1:45 (France)

Leboncoin is a classified website where you can find whatever you want, kind of like Craigslist. In this case, Lily Allen finds someone to teach her useful French phrases she can drop on unsuspecting photographers who ask her to show her sexy side. Fun stuff.

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Athena "Duel" (2014) :45 (France)

Athena "Duel" (2014) :45 (France)

Athena Denim. The American Dream. In your pants.

I don't even...

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Eram dolls encourage you to play with yourself.

French shoe and accessory store Éram is known for being a bargain, but not necessarily fashionable. Havas 360 set out to change that perception. These ads depict women (and men) literally playing with dolls versions of themselves with a call to action encouraging all to play with themselves. Ah, France.

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Aigle boots Spring Summer 2014.

Aigle boots present their new look for SS/2014. The boots are inspired by the style and femininity of the 1960's The cats also have a reason for being there too, but I don't care what it is becuase I'll take all three kittehs.

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Disneyland "Magical Answersl" (2014) :30 (France)

Disneyland "Magical Answersl" (2014)  :30 (France)

Compared to its counter part "Big Yet Small," this spot for Disneyland Paris is a bit more expected in.

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Disneyland "Big Yet Small" (2014) :30 (France)

Disneyland "Big Yet Small" (2014)  :30 (France)

This spot for Disneyland Paris is insightful, lovingly shot, and unlike its American counterparts, does not pander. In fact, this might be the best Disney Spot I've seen, because its honest.

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Super Lotto "Lucky Gloves," (2014) 1:20 (France)

Super Lotto "Lucky Gloves," (2014) 1:20 (France)

The jackpot was huge in France this winter. So to get everyone excited and try and drum up enough footage to create an interesting case study.

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Lacoste "The Big Leap" (2014) 1:00 (France)

Lacoste "The Big Leap" (2014)  1:00 (France)

Ah yes, life is sport. And love, she is a special sport indeed, no?

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Ibis: The Ultimate Sleep at Devil's Mountain (2014) 1:00 (France)

Ibis: The Ultimate Sleep at Devil's Mountain (2014) 1:00 (France)

The Ibis Sweet Bed is found in every Ibis hotel and it is tested to ensure you will sleep. To prove this, BETC set the bed up took the bed to places where, ahem, No One Has Ever Tried To Sleep Before.

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Chanel "Métiers d’Art show" (2014) 3:15 (france)

Chanel "Métiers d’Art show" (2014) 3:15 (france)

High fashion meets the Wild West for Chanel. This Chanel 2013/2014 Métiers d’Art show, put on by Karl Lagerfeld, features Cowboy and Indian inspired clothing, and a bunch of celebrities and models oohing and ahhing about how authentic and not stereotypical it is.

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