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Canada

 
 

Calgary Farmers Market - Cow, Rooster, Pig (Snow angels)

Hmmm. Snow angels made by a cow, a pig and rooster. Sadly, at first glance on the cow one I thought we were dealing with a mutant naked man. Oi. I need sleep.

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Accueil Bonneau Montreal - Shelter / Stairs / Street - (2012) :30 (Canada)

“When a homeless person gets out of the streets ... too often, they fall back in”.

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Canadian Energy Pipeline Association (CEPA) - Connecting / Paper - (2012) :30 (Canada)

Directed by The Embassy's Ozan Biron
, this stop-motion and paper craft inspired computer animation spot aims to engage and educate viewers about the CEPA and drive traffic to AboutPipelines.com. It reminds me a tad of the NZ Book Council - Going West back in 09.

To add character and the look of real paper to the spot, the team at The Embassy deliberately added the imperfections that real folded paper would have - intentionally making the edges not line up, adding bits of tape, creating offsetting folds and warped edges of paper curling up.

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SickKids - You Got It - (2012) :30 (canada)

Picture this: A four year old leukemia patient braving the MRI table for his next scan. A newborn in an isolet hooked up to oxygen. A child being rushed to the emergency department by ambulance. A dad cradling his baby in a rocking chair in the baby’s hospital room. A teenage cancer patient in her bedroom putting on her wig. A mom and her son doing crafts in a hospital playroom in between his treatments.

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Green Beaver Natural Toothpaste 'Wedding' (2012) :30 (Canada)

That. Tense. Moment.

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Green Beaver Natural Toothpaste 'Office' - (2012) :15 (Canada)

Uncomfortable.

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Green Beaver Natural Toothpaste 'Politician' - (2012) :17 (Canada)

A Mitt Romney look-a-like flashes an unnatural smile in an ad campaign for a Canadian all-natural toothpaste.

Holding a natural smile in an uncomfortable situation can be a tiresome thing, so if you have to do it, you had better do it with a bright clean smile.

This three-spot campaign for The Green Beaver Company's all-natural Frosty Mint Toothpaste was created direct from client by Untitled Films director Jamie Travis. The other two spots feature an uncomfortable office worker and some tense nuptials.

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War Child - Jam / Bomb - (2012) :60 (Canada)

john st. have created an emotionally overwhelming film for War Child. It starts with the scenarios of war torn countries, a father being threatened by a gun, a child running across a land mine in the road, a bomb blast at a market. But then, the scenarios don't play out as how you expected them to.

Where childhood thrives. War does not.
War Child provides the education, opportunity and justice that children in areas of conflict need to break the cycle of poverty and violence.

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Heart & Stroke Foundation of Ontario - The Undead / Zombies #TheUndeading (2012) 3:00 (Canada)

The undead. CPR makes you undead. On this pun and a whole lot of Zombie-trend right now, the Heart & Stroke Foundation of Ontario show what to do if you witness someone suffering a cardiac arrest. Step one, call 911. Step two, put your hands together and push on their chest like a crazy zombie-lady. It's not quite as catchy as British Heart Foundation - Staying Alive with Vinnie Jones, and it's three minutes long. Oh and for good measure, there's a twitter hashtag thrown in. #TheUndeading The Halloween-timing kinda saves. But only kinda.

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Rethink Breast Cancer Presents "The Hottest App Update Ever" - (2012)

Dr Sinclair and the half-naked and mostly hairless chests are back with an update to the "Your man reminder" app they released last year. You can download the app at itunes for iphone and on Google play for android. The updates includes the The Man-o-Gram where you can send your friends personalized reminders from Anthony.

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