For years all we heard from conservatives was that they didn't like politics in their products. I wonder how many of them will like it now that it's the so-called "right politics," vs how many of them will find it hypocritical. It's as if Daily Wire is essentially saying "We haven't been able to beat them and we're losing advertising money left and right so we might as well take a page from their playbook and see if it works."

Are there any apolitical products left? I'm fiercely politically independent and hate this kind of crap. I neither want to be forced to choose a side, nor do I want brands to do anything but take my money, give me my product and shut up.

And even though this is a real ad for a real product it feels fake. As if DW needed to fill some ad space and thought "might as well fill it with our own products." More power to them if it works, I guess, and it certainly got them press. But I just wonder how many conservatives will feel exhausted by this as opposed to inspired.