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kurtberengeiger's picture

Old Spices' "Responses" have really put the "social" back into social media campaigns. Thumbs up.

kurtberengeiger's picture

Du, jag är ju omringad av tyskar. Hjälp mig! ;)

kurtberengeiger's picture

I have a problem with this headline. I can't see that this stunt has backfired one bit. It's only further revealed just how deeply rooted in traditional ways of thinking most Swedish politicans are.

kurtberengeiger's picture

"Blag"!? ;)

kurtberengeiger's picture

RIP

kurtberengeiger's picture

Video proof:
http://vimeo.com/10924354

kurtberengeiger's picture

More photos of other executions in the same campaign:
http://elmaaltshift.com/2010/04/07/mediacat-acikhava-odulleri-sonuclari-...

kurtberengeiger's picture

The frst chart reads:
Eichborn
The publisher with the fly

The second and third charts read:
No flies were hurt in the making of this promotion.
The banner was attached with a wax that dissolved after a few hours.

kurtberengeiger's picture

From what I gather, this film was created in New York and filmed in Buenos Aires for the US market...

kurtberengeiger's picture

I feel ignored. I wanna see one of these with a copywriter! ;)

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