Cure Auto "Eyes on the road" (2015) :30 (USA)

Keep your eyes on the road, says Cure Auto. And they do it in a way that makes me cringe because every man knows you do not break the golden rule. When there's a line of urinals, you take the unoccupied one that's farthest from the occupied one. This is quite a strange ad for auto insurance but it's engaging (and uncomfortable) as you can get.

Client: Cure Auto Insurance
Agency: D4
President: Kurt Shore
CCO: Eric Poe
Chief Marketing VP: Mike Kochnover
ECD: Rich Wakefield
Chief Strategy Officer: Michael Snyder
Music composer: Kurt Shore
Producer: Sarah Schatzinger
Production
Director: Ray Dillman
Director of Photography: Danny Ruhlmann