This radio spot from Ireland encourages you to pay for your radio license and avoid a huge fine. Because "watching TV in your underpants shouldn't be a crime." Hats off to Publicis Dublin for bringing the funny-- and to RTÉ for not being your typical Government stick-in-the-mud client.
Agency – Publicis Dublin Client: RTÉ Title: Unfortunate Stories Creative Director – Ronan Nulty Copywriter – Luke O’ Reilly Agency Producer – Rachel Murray Account Executive – Ian Hollinshead Account Director – Shona Byrne Marketing Manager – Anne Faulkner